Guide

Amazon main image requirements, done in one batch

Amazon's main image must show the product on a pure white background (RGB 255, 255, 255), filling 85% of the image, with the whole product in frame. It needs at least 500 pixels on the longest side, and 1,000 or more to turn on zoom. Sweepcut's Amazon preset exports a whole folder that way: 1600 × 1600 JPEGs on pure white at 85% fill.

Amazon's rules

Amazon MAIN image requirements

From Amazon's Product image guide for sellers in the United States. These are the technical and main-image rules.

BackgroundPure white, RGB 255, 255, 255
Product sizeThe product is 85% of the image, shown whole, with nothing cut off
What's shownOne unit, once, plus any accessories included with it. No props that aren't included
Pixel size500 to 10,000 pixels on the longest side. 1,000+ enables zoom
File typesJPEG (recommended), TIFF, PNG or non-animated GIF
Colour modeRGB preferred
File names for bulk uploadProduct ID, variant code and extension, for example B000123456.MAIN.jpg

Source: Product image guide, Amazon Seller Central (US). Some categories, such as clothing and shoes, have extra rules on that page. Checked on 22 October 2026.

Common mistakes

What gets a main image rejected

Off-white backgrounds. A studio backdrop that looks white is often light grey in the file. Amazon asks for exactly 255, 255, 255.

A product that's too small. Lots of white space around a small product misses the 85% rule. A product cropped at the edge breaks the "whole product" rule.

Transparent PNGs. A transparent background isn't white. Flatten the cut-out onto white before uploading.

Small photos. Under 1,000 pixels on the longest side, shoppers can't zoom.

With Sweepcut

Pick the Amazon preset, drop the folder

The Amazon main image preset sets a 1600 × 1600 canvas with 7.5% padding on each side, so the product spans 85% of the image, and switches the export to a JPEG on pure white.

  1. 1

    Drop in the folder

    Name the source photos with the ASIN and MAIN, like B000123456.MAIN.jpg, and the exports keep those names.

  2. 2

    Pick Amazon main image

    1600 × 1600, 85% fill, pure white background, JPEG.

  3. 3

    Export

    Every photo is saved to a Cutouts folder, ready for bulk upload.

A pair of grey mesh sneakers on pure white, exported with Sweepcut's Amazon main image preset at 1600 by 1600
Amazon main image preset · 1600 × 1600 JPEG on pure white, 85% fill

Pure white, checked: we read the background pixels of Sweepcut's Amazon exports and they're exactly 255, 255, 255.

Filenames: Sweepcut keeps everything before the extension, so B000123456.MAIN.jpg exports as B000123456.MAIN.jpg in the Cutouts folder.

Check each one: Sweepcut flags photos where it found no clear subject instead of exporting them, and labels any that had to be enlarged. Category rules, such as how shoes must face, are still yours to follow when you shoot.

Real export from Sweepcut of a full-resolution photo (3505 × 4381), resized for this page. See every preset on the home page.

Questions

Amazon main images

What are Amazon's main image requirements?

A pure white background (RGB 255, 255, 255), the product filling 85% of the image and shown whole, one unit only, at least 500 pixels on the longest side, and 1,000 or more for zoom. JPEG is recommended.

Is Sweepcut's white background pure white?

Yes. We checked the exported files: the background pixels are exactly 255, 255, 255.

How does Sweepcut make the product fill 85%?

The Amazon preset crops to the product and leaves 7.5% padding on each side, so the product's longest side spans 85% of the image.

Can I keep Amazon's file naming?

Yes. Sweepcut keeps your original filenames, so a photo named B000123456.MAIN.jpg exports with the same name.

Which Macs does Sweepcut run on?

Sweepcut needs macOS 14 Sonoma or later. It's built for Apple Silicon and runs more slowly on Intel Macs.

Your main images, white and sized.

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